Overview of the hashtag
If you already know what a hash tag is and the power it affords you as a digital marketeer, skip the next bit and read on to the resource list below.
Hash tags are the little gems that are attached to social media content that help social search engines consolidate social conversations. They help people sort through and find conversations they are interested in. They are preceeded by the hash symbol (#) to tag the word it proceeds.There should be no spaces in the word
Twitter was one of the first social networks to make use of hash tags, largely invented by the Twitter community and started taking off around 2007. Facebook later added the ability to use hashtags in 2013.
So what does this mean for marketeers :-